The difference between us and other brands is that we are constantly adapting in design. The "DROP SHOP" represents our vision of what a pop-up should be. We designed this trade show concept to resemble a military supply crate with parachute and all. The outside of the box will always look the same but the interior will constantly be evolving and will highlight the inspiration for that particular season's collection. The box remains closed and locked when un-occupied. The box looks as though it dropped in from the sky, hence the name "DROP SHOP". This is how we are reinventing the "pop-up" concept... we even developed a Summer "Camp" Edition of the concept...